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The Bundy effect is a psychological and social phenomenon in which an individual’s physical attractiveness, charm, or charisma distracts others from recognizing or acknowledging their dangerous, manipulative, or criminal behavior. Named after serial killer Ted Bundy, who notoriously used his good looks and persuasive demeanor to gain the trust of his victims and manipulate public perception, the Bundy effect highlights how people may underestimate or excuse harmful actions due to superficial traits.
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