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Zima Clearmalt or zima for short - a clear, lightly carbonated alcoholic beverage made & distributed by the Coors Brewing Company or its licensees. Introduced in 1993, it was marketed as an alternative to beer, an example of what is now often referred to as a cooler, with 4.7–5.4% alcohol by volume. Its production in the United States ceased in October 2008, though it returned for limited releases in the summers of 2017 & 2018. In Japan, Zima was sold until 2021, when sales ended due to the impact of the COVID-19 pandemic before returning in 2023. The lemon-lime flavored drink was part of the "clear craze" of the 1990s that produced products such as Crystal Pepsi & Tab Clear. Basically it was 7-up or sprite mixed with isopropyl alcohol hand sanitizer which was popular with women & gay men !
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