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even though most people think the popular gen alpha TikTok phrase "Those who know" was made in 2024, it actually has a way longer history on TikTok. It became popular around 2021-2022 during the "mr incredible becoming uncanny" and "xqc becoming uncanny" memes. these types of memes would usually provide a video with nearly no context while showing mr incredible becoming uncanny or xqc becoming uncanny on the top/bottom, implying something bad or shocking happened. since you would obviously look in the comment section for any source or context, of course the only people who understands will comment "those who know💀." now around 2024-2025 it's slowly coming back and just now becoming popular again, now with the trollface and mangos meme instead of the basic skull emojis.
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