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Substitute for “never have I ever” (the phrase not the game), “I can’t make this shit up”, something unbelievable for others, a “swear on” yourself without actually swearing and avoiding a jinx or bad juju tether. Long-winded response to add edge to a story or sentence. An attention grabbing phrase for some one/thing/situation that is shocking and/or more serious than just an “ever” . More common around idiom users and anybody you picture when hearing “certain folks” Similar to: “never in a million years”, “on my momma”, “y’all ain’t gunna believe this but I swear…”.
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