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A Chinese Internet slang, short for "爱玩玩不玩滚" (pronounced as "Ài wán wán bù wán gǔn"). Meaning "(for a video game) if you like it, just play it; if else, get out of here". The earliest use was for skilled people to flirt with newbies when someone not skilled in a game complained on some Chinese forums. Later, it was used for user reviews of games with mixed reviews or used as a tongue-in-cheek response to some surly discourse. Although awwbwg may have had some unfriendly tones, it has since been recognized as a truth for gaming field in Chinese Internet.
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