Skip to main content
Dictionary
Store
Blog
World
Help
Advertise
Chat
System Status
Information Collection Notice
Trademark Concerns
reCAPTCHA Privacy
Terms of Service
reCAPTCHA Terms
Privacy Policy
Accessibility
Report a Bug
Data Request
Contact Us
Security
DMCA
© 1999–2026 Urban Dictionary ®
Mugs
Tees
Hoodies
Pro Customization
Create unique products with your own words and definitions
Preview
Personalize Your Design
Your Word
Your Definition
A formally popular pilsner, mild and inoffensive in taste, easy drinking however they decided to worry about their ESG score and used a trans gender in their advertising. Since then they've seen massive sales reduction, share price reduction and even ESG score reduction as they were seen as pandering to the right by not continuing with the advert. A future study in how not to market. ESG before the customer or profit
Text fits
Save
Cancel