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Derogatory epithet applied to folks (generally middle-aged white males) who adhere to the Old True Faith: that guitar-shredding long haired heroes (think Clapton, Page or Billy Crudup in "Almost Famous") are the true gods of music, and that the early 70's were a golden age for popular culture. Used in political arguments by those who seek to elevate the cultural impact of hip hop or mope-rock as viable alternatives, or even progress. Rockists venerate technique and craft over novelty and youth.
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