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Verb. A strategy frequently encountered in academia wherein an individual attempts to impress or gain favor with superiors, peers, committees and institutions through the use of 1) technical jargon and bureaucratese 2) bootlicking people and/or institutions 3) lying about one's credentials, experience, knowledge and interests 4) cheating to get ahead and 5) attempting to make competition, newbies and non-academic folk feel stupid, useless or inadequate. In essence, being dishonest and attempting to be seem more learned and invested than one actually is in order to climb the ladder. Unfortunately, many of the people that BSing to be impressing is directed at are fellow BSers, which allows the strategy to gain acceptance and perpetuate.
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