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Everybody from Atlanta, Ga. knows that snap music was originated by K-Rab, an artist/producer affiliated with D4L. K-Rab is the creative force behind the latest infectious hip-hop subgenre to burst out of Atlanta: "snap" music, which is characterized by percussive finger snaps, minimalist synths, and repetitive vocal chants. He produced snap act D4L's breakout hit "Laffy Taffy," which reached Number One on Billboard's Hot 100 and Digital charts and became the most purchased download within a seven-day period in Billboard chart history.
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