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A word to call a brand when three or four business ventures have already failed. Why not start a seemingly random Sushi business? We all love to eat random raw fish right?! Just me? When you need to put your toilet paper in the fridge for the inevitable "Shooshits" the following day, you can look back on the experience, and reassure yourself that you had a truly wonderful time eating unreliably sourced, room temperature Salmon, and it was all worth it... The pairing of a premade Pornstar Martini with your Tuna Makizushi, really hit the spot after all! Right?
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