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The way we think about shopping is changing. We finally understand that with every single purchase we make a moral decision, and if we buy products from independent, local or ethical sellers, we support a good cause. It is the same in the world of art, fashion and design. Nowadays we hear a lot about eco-consciousness and fashion-conscious brands. But how to be art-conscious? An art-conscious person supports up-and-coming artists and living artists instead of old masters or dead artists. An art-conscious person is also open to the new movements and trends of the contemporary art scene. He or she believes in equality in the art world (gender, racial, geographical, sexual, etc.). Always in the look out for the best new talent who can be based anywhere in the world.
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