Skip to main content
Dictionary
Store
Blog
World
Help
Advertise
Chat
System Status
Information Collection Notice
Trademark Concerns
reCAPTCHA Privacy
Terms of Service
reCAPTCHA Terms
Privacy Policy
Accessibility
Report a Bug
Data Request
Contact Us
Security
DMCA
© 1999–2026 Urban Dictionary ®
Mugs
Tees
Hoodies
Pro Customization
Create unique products with your own words and definitions
Preview
Personalize Your Design
Your Word
Your Definition
Digital Marketing is a generic term that encompasses all the activities undertaken to promote a website or a web-page, social media page or video page. Digital Marketing includes Search Engine Optimization (SEO), Search Engine Marketing (SEM), Pay-Per-Click Advertising, Social Media Optimization (SMO), Social Media Marketing (SMM), Content Marketing, Link Building etc. Sometimes Website Design and Development is also considered a part of Digital Marketing. The goal of Digital Marketing from ROI-standpoint is to increase the number of visitors to a website or page thus increasing sales/leads. From branding standpoint the goal of Digital Marketing is to get maximum impressions to increase the brand awareness. Digital Marketing is synonymous to Online marketing, Online advertising, Internet marketing and Internet advertising.
Text fits
Save
Cancel