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Someone, particularly a youtuber in this case, that puts on a cute persona that is completely different to their persona in reality. They usually have an anime art style, a "kawaii desu" oc, and they have a small voice when they talk. (Not all uwutubers are like this, this is just an example of a stereotypical uwutuber.) Comes from the words uwu and youtuber TL;DR: A youtuber that tries to act cute.
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