primo

PRIMO actually means 'first' or 'top' as in 'first class' 'top choice'. From this word we get 'primary' or the single most. The confusion in its meaning comes when we start using it in context of a conversation; however, generally it means the best of what the conversation concerns. When used in the context of relationships or relatives... Primo refers to 'first cousin' or 'best friend'. In our drug-oriented culture 'Primo' refers to the supreme high associated with a marijuana cigarette or 'joint' rolled with cocaine added to the pot mix. In food, it refers to the top quality of ingredients and preparation as well as presentation of the meal. The same is true when referring to beverages or anything that the speaker wishes to give the highest praise. "That (whatever) is really PRIMO!"